Last Updated: August 10, 2025

Welcome to Femke Valerie. Your privacy is important to me, and I am committed to protecting your personal data. This Privacy Policy explains how I collect, use, and protect your personal information when you visit my website (femkevalerie.com), book my services, or interact with me.

By using this website or my services, you agree to this Privacy Policy.


1. Who I Am

This website is owned and operated by:
Femke Valerie
KvK: 66303826
Vlierweg 12
1032 LG Amsterdam
Email: info@femkevalerie.com


2. What Personal Data I Collect & Why

I collect and process personal data when you:

  • Visit my website
  • Book a coaching package or private retreat
  • Purchase digital products or courses
  • Fill out intake or contact forms
  • Sign up for my email list or newsletter
  • Participate in retreats or sessions

The data I collect includes:

  • Name and contact details (email, phone number, address)
  • Billing details (for invoices and payments)
  • Intake forms (health and personal information required for retreats or coaching services)
  • Communication records (emails, messages)
  • Website usage data (cookies, IP address, browser data)
  • Consent records (for email marketing and coaching agreements)

3. How I Use Your Data

I use your data to:

  • Deliver coaching services, private retreats, and digital products
  • Manage bookings, payments, and client communications
  • Send email updates (only with your consent)
  • Personalize your experience
  • Meet legal and accounting requirements
  • Maintain safety during retreats and coaching services
  • Comply with GDPR and other privacy laws

Use of Your Email Address After Purchase
When you purchase a product or service from me, I will use your email address to send you information related to your order, such as confirmations, updates, and delivery details. I may also send you emails about similar products or services that may be of interest to you.

You can unsubscribe from these emails at any time by clicking the unsubscribe link in the footer of my emails.


4. Legal Basis for Collecting Data (GDPR)

I process your personal data on the following legal bases:

  • Performance of a contract (e.g., providing coaching or retreat services)
  • Consent (e.g., newsletter or digital product sign-ups)
  • Legal obligation (e.g., bookkeeping for tax purposes)
  • Legitimate interest (e.g., improving services and communication)

5. How Long I Keep Your Data

  • Client data (intake forms, session notes): kept for 5 years, unless you request deletion sooner (unless I’m legally required to keep it).
  • Newsletter and marketing data: until you unsubscribe.
  • Billing and payment information: kept for 7 years, as required by tax law.

6. Sharing Your Data

I only share your data with trusted third parties when necessary to run my business:

  • Payment providers (e.g., Stripe, PayPal, WooCommerce Payments)
  • Email marketing providers (e.g., MailerLite)
  • Hosting provider (where my website is hosted)
  • Legal and accounting professionals (if required)
    I do not sell your data. Ever.

7. Your Data Rights (Under GDPR)

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Object to processing
  • Withdraw consent at any time
  • Lodge a complaint with a supervisory authority (Autoriteit Persoonsgegevens in the Netherlands)

You can contact me at info@femkevalerie.com to exercise your rights.


8. Cookies & Tracking

My website uses cookies to improve user experience and track website usage.

  • Functional cookies: improve site functionality
  • Analytical cookies: track usage via Google Analytics (if applicable)
    You can manage cookies through your browser settings.

9. Data Security

I take the security of your data seriously.

  • My website uses SSL encryption
  • I use secure password management
  • Only authorized persons have access to client data
  • I work with GDPR-compliant third-party providers

10. Links to Other Websites

This site may contain links to third-party websites. I am not responsible for their privacy policies. Always check their policies if you visit other sites.


11. Changes to This Privacy Policy

I may update this Privacy Policy from time to time. The latest version will always be available on this page, with the updated date listed above.


12. Contact

If you have questions about this Privacy Policy or how your data is handled, please email me at: info@femkevalerie.com